Snacks and Drinks

Presenting the Range on a Machine Screen – What to Show Customers

1 min read

A machine screen can show more than a selection number. Good content makes choosing easier.

A machine screen can show product names, graphics, categories, and label information such as ingredients and allergens, if the operator has entered them. Content should match the producer's label – the screen must not promise more than the packaging says.

What to show

What to avoid

General health slogans and claims not on the label. Showing facts from the pack is safer.

Devices with screens

The page on touchscreen vending machines (publisher's site) has examples.

FAQ

Who prepares screen content? The operator, based on producers' information.

Can the screen replace the label? No – the product label still applies. The screen complements it.